A self-directed editorial shot in my own home during the pandemic lock-down as a school challenge.
My Role
■ Creative Director, Stylist, Editor
Due to the unprecedented pandemic, my classes where put on hold momentarily around the end of March 2020. In the meantime, the school made some styling challenges to continue engaging their students while they moved the curriculum online and awaited instructions from the government.
Using only what I had in my home, I used my collection of plushies as inspiration to create a Harajuku-quarantine-styled self-portrait series. For the necklace, I attached several plush confectionery keychains onto a chain to make a custom statement jewelry. At the time, the idea for the shoot was for it to look like a colourful and weird slumber party by using a sleep mask as a mouthpiece, decorating the hair with a lot of ornaments and wearing boxer shorts. I wanted to juxtapose cuteness with chaos, a reflection of both myself, my thoughts, and of the current state of society. I wanted to contrast child-like whimsy with the roughness and confusion of adulthood.
As people transitioned to working from home, dressing up for Zoom calls became a matter of looking nice from the top while remaining comfortable on the bottom. Face masks would eventually be made mandatory for the public and a demand for more fashionable styles would arise. Lethargy, restlessness, and endless marathons of television would become the most viewed pastime during the lock-down.
Little did I know that the styling was very on trend.
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